Shake It Up Creative
The Full Story
About
With over 20 years of combined experience in CPG and hospitality marketing, operations, education, and sales, Dara and Mary bring a wealth of industry expertise to the table. Longtime friends and trusted colleagues, they have collaborated across various roles, shaping brands, driving growth, and delivering results.
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Mary recently earned her MBA in Marketing and Strategy from the Smith School at the University of Maryland, further strengthening their strategic approach to brand building and business innovation. Together, they combine deep industry knowledge with a passion for helping businesses thrive, offering fresh perspectives and tailored solutions that make an impact.
Mission
We empower businesses in the CPG and hospitality industries with strategic marketing, operational expertise, and consumer-driven solutions. With a deep understanding of the industry and a passion for innovation, we help brands grow, connect, and create meaningful experiences that drive lasting success.
Vision
We believe in putting our clients and their customers at the center of everything we do, crafting thoughtful solutions that drive real engagement. Integrity and professionalism guide our work, ensuring transparency, reliability, and excellence in every project. With a strategic and innovative mindset, we tackle challenges with fresh thinking and a results-driven approach. Collaboration is at the heart of our process—we see ourselves as true partners, building lasting relationships based on trust. And because the details matter, we bring a meticulous eye to every aspect of our work, knowing that the smallest refinements can make the biggest impact.
